A company wants to include certain personalized fields in an email by including related attributes during the activation in Data Cloud. It notices that some values, such as purchased product names, do not have consistent casing in Marketing Cloud Engagement. For example, purchased product names appear as follows: Jacket, jacket, shoes, SHOES. The company wants to normalize all names to proper case and replace any null values with a default value.
How should a consultant fulfill this requirement within Data Cloud?

• A. Create one batch data transform that creates a new DLO.
• B. Create a streaming insight with a data action.
• C. Use formula fields when ingesting at the data stream level.
• D. Create one batch data transform per data stream.

A consultant is troubleshooting a segment error.
Which error message is solved by using calculated insights Instead of nested segments?

• A. Multiple population counts are in progress.
• B. Segment is too complex.
• C. Segment population count failed.
• D. Segment can't be published.

A consultant notices that the unified individual profile is not storing the latest email address.
Which action should the consultant take to troubleshoot this issue?

• A. Remove any old email addresses from Salesforce CRM.
• B. Check if the mapping of DLO objects is correct to Contact Point Email.
• C. Confirm that the reconciliation rules are correctly used.
• D. Verify and update the email address in the source systems if needed.

A consultant needs to publish segment data to the Audience DMO that can be retrieved using the Query APIs.
When creating the activation target, which type of target should the consultant select?

• A. Marketing Cloud Personalization
• B. External Activation Target
• C. Data Cloud
• D. Marketing Cloud

Cumulus Financial wants to be able to track the daily transaction volume of each of its customers in real time and send out a notification as soon as it detects volume outside a customer's normal range.
What should a consultant do to accommodate this request?

• A. Use a streaming insight paired with a data action
• B. Use streaming data transform combined with a data action.
• C. Use a calculated insight paired with a flow.
• D. Use streaming data transform with a flow.